Something came to my mind. I’ve had a couple of meetings and I also saw someone put this in a group because I know many of you have just passed your boards; have just graduated and you’re getting ready to start your career. And I kid you not, this came up three times today so I was like, “You know what? I know many people wanna know this.” One piece of advice that you can get from a practicing physical therapist – somebody that’s been in this for quite a long time because you’re getting started and just want some words of wisdom.
Can I give you the one piece of advice?
Lead with education. As a physical therapist, we are trained that our biggest value set is our hands. I am not saying there is anything wrong with your hands. I’m not saying there is anything wrong with learning new skills. But the day you come out of school, I’m probably the first person that will be telling you this: “you actually know enough. You actually have enough skills to be a competent physical therapist.” Here’s what I think many don’t have. All the things that you know – tons of stuffs like how to actually piece it together to present it to a patient. Leading with education is the key. Insurance – there’s more responsibility to the patient. Their deductibles are higher; their out of pockets are higher; their co-pays are higher. We have this responsibility to the insurance company – the document and all these different things to justify the person being there. But you know who gets left out a lot of times? The patient. They get left out. We don’t explain to them, “hey this is actually what is going on with you.” “this is what is happening with your neck or your back or your shoulder or your knee or your elbow.” And if there’s any one thing that I can tell any of you right now – it is to lead with education. If your patients don’t understand why they are doing what they’re doing, they will smile at you and they won’t come back. Their hair appointments will be much more important. The football game will be much more important. Please understand that.
One of the companies that I consult for who I think is the best medical app for physical therapist in the United States – which is complete anatomy – the 3D4 Medical, I was telling them that there are lots of new grads that just finished school and I wish they had access to your app. Guess what they did, they have given all of the people that follow my page or anybody that I share a link with a 20% discount on their app. Below this video, I will put a link for you guys to have access to that. If you follow that link, it will say because you are a friend of Greg Todd – you can get our app for 20% off. This app is absolutely amazing. I really just want to make you guys have good habits from the get-go. This is for all physical therapist. But, when you’re five years out or six years out, you’re kind of stuck in your ways. But when you’re a new grad, you don’t know any different. If you don’t want people to disrespect you, if you want people to honor your DPT; if you want the people to continue come in for their appointments – you show them your stuffs. Show them your skill sets. Lead with education. Show them their problem. Use amazing technology to deliver your message and you will never have issues with respect. It will build your confidence, it will gain your confidence.